TEDstorytelling

People build relationships with companies based on positive stories and experiences. We picked out some of the best storytelling Ted Talks we could find.

Leadership consultant Karen Eber demystifies what makes for effective storytelling and explains how anyone can harness it to create empathy and inspire action.

Storytelling is a powerful communication tool — here's how to use it, from TED. Many of the best TED Talks are built around stories, with speakers' personal ...

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How to tell a story. Why do we love our favorite stories? Do they need a beginning, middle and end, and a character who changes by the conclusion?